Small Business Saturday

November 22, 2016 by

small-shopNovember 26, 2016, is Small Business Saturday.   More than 16 billion dollars were spent last year at small retailers across the nation according to the Small Business Administration (SBA) and this year many believe will be bigger.  If you are a small business, this holiday weekend is sure to provide you with the extra sales you were hoping for and the extra income many small businesses need.

For more about Small Business Saturday, follow the links below for more information.

8 Ways To Boost Sales Using Social Media This Small Business Saturday

Small Business Saturday, the day after Black Friday, was created to shift attention from big box stores to the smaller mom-and-pop shops offering carefully curated product selection and gift ideas you won’t find anywhere else. It’s a celebration of everything that makes small businesses special.

To take advantage of the spotlight being shone on Small Business Saturday on Nov. 26, 2016, make sure your business is leveraging social media to get the word out. Here are eight tactics to use:

1.Use The Hashtag #ShopSmall

On Facebook, Twitter and Instagram, use the hashtag #ShopSmall to allow customers to easily find information about your business and to alert them that you’re participating in Small Business Saturday. And use the hashtag yourself to search social media for other ideas for promoting your small business during this busy time of year.

Small Business Saturday is expected to be busier than ever

CLEVELAND, Ohio – Politicians and the Small Business Administration’s District director visited several small stores in Lakewood on Monday, a grass-roots marketing effort to bring attention to Small Business Saturday this weekend.

“We were in Lakewood to highlight Small Business Saturday which comes after Black Friday and before Cyber Monday because we want to encourage people to shop small this coming Saturday,” said Gil Goldberg, the SBA district director. “But we could have been in any town, city or village in Northern Ohio to illustrate the support that merchants in the community provide.”

Goldberg was joined by Congresswoman Marcy Kaptur and Lakewood Mayor Mike Summers.

Last year, Small Business Saturday packed a big punch to the U.S. economy: 95 million consumers shopped in small and local retailers and restaurants and spent $16.2 billion, nearly triple ($5.5 billion) what consumers spent  with small retailers in 2012, according to the U.S. Small Business Administration.

The shopping day was first started by American Express. The idea came about during the recession in 2009, and officially launched a year later. At the time, the nation was still recovering from the financial crisis, and eventually lost about 200,000 small businesses.

Rosenberry: Shop small business Saturday

Black Friday is almost here, which means the Christmas shopping season has officially begun.

More power to you if you want to fight the traffic and the crowds. But don’t forget: You also can get deals on Small Business Saturday — which happens just one day later.

In the spirit of the holiday, I wanted to scope out a small business that’s new to me, someplace I’ve never been; and I found the perfect place — a cute little craft store with a big heart.

Craft Bits & Pieces is located in Fairport’s Village Landing plaza. Unlike most places you may shop this holiday season, Craft Bits & Pieces’ sole purpose is a charitable one. It raises money for Perinton’s Senior Options for Independence, care management and transportation programs.

The shop relies on more than 50 volunteers to collect, sort, clean, package and shelve thousands of items donated every week. The shop has three part-time managers and is overseen by Joanne Haag, executive director of the Fairport/Perinton Senior Living Council.

True to its name, Craft Bits & Pieces is a crafter’s dream store, stuffed with fabric, notions, buttons, scrapbooking supplies, yarns, needles, dried flowers and more. Plenty of delights for non-crafters also line the shelves, including home decor items, glassware, jewelry, puzzles and books.

 

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Competition, Profitability and Retirement; Are You Ready?

October 19, 2016 by

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“I find that the harder I work, the more luck I seem to have.”

— Thomas Jefferson

As a business owner, there are many that believe the above mention phrase and relish the opportunity to be their own boss, and profit from the hard work they do.

Online marketing has given many small businesses the opportunity to compete with bigger companies, and be successful with it.  Marketing a business is no longer for the big guys. Small businesses can have successful online marketing campaigns to attract customers, and to market their business and benefit from the results.  Now, the attraction and the challenge for every small and big business is the ability to compete in a  global market and come up on top.

For more about this and other topics concerning the small business owner, follow the links below.

How to Deal With Competition in Business

The way I see it, competitors are everywhere. Whether you’re a startup owner or veteran, you need to know how to deal with competitors in business.

After being a business owner for over 30 years, I’ve learned how to handle the competition. I know first hand how important it is to pay attention to businesses in your industry but also to not make them your priority.

You don’t want to be completely oblivious to your competition. You should put your energy into your own entrepreneurial tasks above all else.

Why you shouldn’t ignore the competition

Ever hear the saying, Never underestimate your opponent? The same holds true for business.

I have a general idea of where my competitors are, where they’re going, and how fast they’re going to get there. Other than that, I don’t lose sleep over them.

5 facts you didn’t know about retirement

Here are some important retirement-related facts about Social Security, long-term care, retirement savings balances, homeownership, and taxes.

If you want to have the best retirement possible, it’s important to take steps to prepare for the things that could affect you the most. Here’s a closer look at five retirement facts that could have a huge impact on your retirement plans, and there’s a good chance you may not even know about them.

Whether you’re a few years or still a few decades from retirement, these five facts are important. Let’s take a closer look at how they could affect you.

1. You’ll probably need long-term care (and have to pay for it)

According to the U.S. Department of Health and Human Services, 70% of people who live past 65 will need long-term care. If you’re married, there’s a 90% likelihood either you or your spouse will need long-term care. In other words, if you live to retirement age, the odds are good that you’ll end up needing some sort of long-term care.

How to Manage Your Profitability in Your Small Business

A profitable small business is rarely an accident; you have to constantly work for new revenue.

Projecting profits on a financial statement in a business plan can make you feel hopeful as an entrepreneur. But your business plan is simply your hypothesis of what you thing will happen in the marketplace of your business. However, the only way to ever realize the profits you want is to mentally, and physically, exert your leadership while executing your sales plan. The following are several important factors I would encourage you to consider as you work to focus on the profitability of your business.

Invest Wisely

You have a very narrow margin of error in a small business. Therefore, making wise investment decisions is critical to your profitability. Whether hiring a new employee or acquiring equipment or assets for your company, always assess the potential return on investment. Before buying a building, furniture, resale products or supplies, consider the direct or indirect impact the investment has on your bottom-line.

 

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Branding Your BusinessThe Right Way

September 14, 2016 by

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As a small business owner, the branding of your business may not seem important enough for you to worry about it just yet.  Getting the business off  the ground seems to take all the time you have to worry about branding your business, or the social media aspect of it.  But, remember that having a brand that customers identify quickly, can be a great boost to your business.  Having your business logo, colors and fonts form a cohesive image that translates to social media can help customers identify your business online, and perhaps begin a relationship that can last for many years.

For more about branding, follow the links below.

Despite being a branding company, how we failed and sailed with our internal branding

We all know that a brand is an intangible asset. It’s a heavy word though. Branding is what makes or breaks a brand, isn’t it? Well, it’s certainly an exercise that can help you differentiate yourself from your competitors. For instance, with consistent advertising, and a decent product, you can create a brand image that is way above your competitors. It can help you make your brand aspirational. What’s more? It can influence people to associate with your brand. Even if that means they have to pay a premium to associate with your brand. So, the power of branding cannot be ignored.

Unfortunately, more often than not, we think that branding is all about external communication only. But to cut a good picture externally, companies tend to forget that branding is a lot about what’s done internally too. It’s only after burning our hands that we tend to really understand the power of internal branding.

Branding feelings: Why marketing leaders do it

A name. So you think that a brand is about remembering a name. A company, product, or service. True, but there is more. When you hear a name, how do you feel? Strong brands evoke strong feelings. Including the “I gotta have it” urge that propels buyers to the checkout counter. What about other feelings?

Trust. Trust is the foundation feeling. We bond with businesses, products, people, and places we trust.

“Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is the most important characteristic, which is trust.” – Howard Schultz, Starbucks CEO

Feeling dominoes

One good feeling leads to another. When we trust a brand, other feelings are added. Positive feelings about quality, special features, usability, service, and overall value.

Loyalty. That is the sticky feeling that keeps us coming back for more. The stronger our composite feelings about a brand, the more we are inclined to continue buying from that company and their products. Even when a competitor has strong offerings.

6 Ways Personal Branding Is Your SEO Secret Weapon

Search engine optimization (SEO) has a lot of potential angles and strategies associated with it. Though there are some universal best practices you’ll need if you want to rank higher (such as cleaning up your technical on-site SEO and building natural inbound links), there are variable approaches you can take to find success in your own niche.

For example, you may adopt a local SEO strategy to gain more traction against your larger competitors, or you could opt for niche, long-tail keyword targeting to get a faster rise for lower-volume queries.

But there’s one angle—my personal favorite—that can propel almost any SEO strategy forward, and I don’t see nearly enough companies and organizations using it to fuel their ongoing efforts. Personal branding is your secret weapon, and it’s time you integrated it into your campaign.

 

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Small Business Challenges Facing the Small Business Owner

September 7, 2016 by

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Data security for the small business owner that deals with merchant accounts or other type of high sensitive information, is a very serious business.  Keeping the information secure is for many small and big businesses nothing short of miraculous.  Target, a big retail store had a security breach not long ago, and following that, had to settle a law suit because  of it.  For many small business owners, the idea of being in charge of their own data security is daunting.  The need to have a data security expert in your payroll may not be possible, but the need is real and many small business owners need to address the issue right away.

For more news about this, follow the links below.

5 Data Management Challenges Facing Small Business Owners

Small business owners must now where an additional hat – the data scientist hat.

As small business owners, we generally wear all the hats. And if we’ve grown to where we aren’t wearing all the hats at the same time, we at least rotate through them a few times a month.

One hat that is becoming increasingly important – and scary — to wear is the data scientist hat.

Although data scientists come in many forms, with varied skills, a small business data scientist is mostly responsible for parsing through and analyzing data to present key findings about a business. The goal is to use data and the findings to address challenges, find opportunities, and ultimately, help a business save time and money.

While most of us don’t have the luxury of hiring a bona fide data scientist to handle these figures, there are a few things you should know and consider as you run your business and aim to become as efficient as possible in your business functions.

7 ways to make your small business attractive to venture capital funding

In 2015, venture capitalists invested over $58.8 billion in businesses, yet African-Americans only received one percent of venture capital funding. While opportunities to grow small businesses have been scarce in the past, large investors are beginning to dedicate more attention and inclusion to minority commerce that fosters growth and success. This leaves new opportunities for African-Americans to obtain the money they need to reach more customers.

Before jumping into the big leagues of expanding your business and making a global impact, here are seven ways to attract the right venture capital players and stand out from the competition.

  1. Know Your Business

Investors are looking for companies who have studied their market, discovered loopholes and are creating a valuable solution to a problem. When presenting your plans,you must be very knowledgeable of your project and of the venture capitalist industry. Useful websites like A VCand Both Sides of the Table offer practical advice through the lense of very successful startup founders and investors. From the materials used to where investors distribute their money, build your confidence so that no investor will doubt the future of your company.

The SurePayroll Small Business Scorecard®: Most Still Struggle to Offer, See Value in 401(k)s

Less than a third of small business owners offer the retirement saving vehicle.

GLENVIEW, Ill., Sept. 7, 2016 /PRNewswire/ — The majority of small business owners (66%) do not offer a 401(k) plan and 42% of those not offering it don’t see the value in it, according to the August 2016 SurePayroll Small Business Scorecard®.

Thirty-five percent of those not offering a plan said the fees are too expensive, and 23% said they don’t know how to manage a 401(k).

The small business owners that do offer a 401(k) said they do so to build retirement savings for themselves and their employees, with just 5% saying they offer it to attract new employees and 6% saying they offer it for tax breaks.

In total, 28% are offering a plan and another 6% plan to add one soon, the Scorecard survey found.

 

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Business News For The Small Business Owner

August 17, 2016 by

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It is perhaps the ability of a small business owner to keep optimism at high levels to be able to do what they do every single day.  There is no other people telling you what to do, or what jobs require top priority.    As a small business owner, the credit and blame stop with them.  There is no employee that works in a small business, that is not the responsibility of the owner.  The successes and the failures mean something else for them as well.  To be a small business owner is to be different.  To have the courage to do what many others wish to do, but are afraid to take the first step.  Read more about business news by following the links below.

Abrams: Small businesses have already won the gold

Small-business owners: If you’ve been watching the Olympics, you may be getting the wrong message. I’m here to tell you that you’re winners, even if you never get the business equivalent of an Olympic gold medal.

For the past week, I’ve been mesmerized watching swimmer Katie Ledecky breaking world records with ease. Usain Bolt running faster than any man on Earth, and smiling as he does it. Those amazing, fearless gymnasts, led by Simone Biles, risking life and limb.

But one aspect of Olympic coverage that frustrates me is when someone asks a silver- or bronze-medal winner if they’re disappointed because they didn’t win the gold.

Most of these fantastic athletes react the way American swimmer Nathan Adrian did when asked whether he was upset that he “only” got a bronze. He looked surprised, then, with an endearing grin, he reminded the correspondent that hey, he was at the Olympics and he won a medal. How great is that?

The Truth About Hiring Friends in Your Small Business

Hiring friends must be done with care to be successful.

Small business ideas are often mulled over by friends long before you take the plunge and say, “I’ve made the decision. I’m starting my own business.” Friends’ reactions may range from encouragement to total negativity, but there’s a good chance at least one friend might be interested in working for you or with you.

While mixing business with friendship can work out, many people choose to keep business separate from friendships. Business relationships gone sour can ruin relationships, and some people avoid this risk by starting out with a “no hiring friends” policy. Most people fall between the two extremes of wanting to hire friends and refusing to do so. With strict boundaries, it’s possible to successfully hire friends for your business.

Hiring a Friend Will Be Fine, Right?

Maybe? After deciding to start your own business, it’s intuitive that many people want friends on board to help build the business. And since close friends tend to be vocal supporters of your ideas, and may be willing to work long hours with little or no pay it makes the choice a quick solution.

Aetna ditching 70% of its ObamaCare business

Insurance giant Aetna won’t be offering coverage under ObamaCare next year in 11 of the 15 states it now serves — an announcement that instantly became an issue in the presidential race.

Aetna’s decision led Donald Trump to charge that President Obama’s health care reform was “imploding.”

“Aetna’s decision to leave the Affordable Care Act’s public marketplaces is the latest blow to this broken law that is slowly imploding under its regulatory red tape,” said Trump campaign deputy national policy director Dan Kowalski.

“Millions of Americans have lost their health coverage under this disastrous policy, eliminating their ability to choose their doctors. Thousands of businesses have been forced to cut employment or shutter their doors in response to Obama’s signature achievement,” he added.

The company had previously warned that it expected to lose more than $300 million this year on the 900,000 patients it covers under the Affordable Care Act.

Aetna said it is pulling out of ObamaCare markets in Arizona, Florida, Georgia, Illinois, Kentucky, Missouri, North Carolina, Ohio, Pennsylvania, South Carolina and Texas.

 

 

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Is Your Company Culture Positive?

August 9, 2016 by

54640451Although a company’s culture is not a visual entity, it is a palpable entity that most employees can tell you exist in their place of work without pinpointing the exactness of it.  For a large company to succeed or a small business to be able to generate the sales they need, a positive, transparent working environment is always a positive asset to have, without investing too much in other training programs elsewhere.  Lines of communication between departments and employees should be an important asset owners and managers alike should strive to exploit for the benefit of the business.

Tax-Free Weekend Lifts Sales for Small Businesses

STATEWIDE — Shoppers across Texas enjoyed a tax-free weekend on clothing and school supplies. While many flocked to large chain stores, some small businesses also saw a boost.

“Definitely it’s working,” said  David Marrs, owner of Vagabond Vintage Clothing in San Marcos. “I don’t think it can compare to the outlet mall, but I think I saw my sales double yesterday.”

While the San Marcos outlets are always a big draw, shoppers saved 8.25 cents on every dollars of eligible purchases during the weekend no matter where they shopped. For some, it was the reason for a shopping spree. For others, a pleasant coincidence.

“I forgot that it was tax-free weekend,” said Matt Counts, a shopper at Vagabond.

“Until we didn’t pay tax!” laughed his wife Mandy Counts.

Business leaders say shopping at locally-owned stores is a move consumers can feel good about.

Highlight Company Culture to Attract Candidates with Passion

Recruiting motivated, purpose-driven candidates and matching them up to a job and company culture that matters to them will improve employee engagement and retention, according to recent research from LinkedIn.

The global network’s 2016 Global Talent Trends survey of over 33,000 professionals on LinkedIn revealed that those who see themselves staying at their current company for three or more years were more likely than others to be primarily motivated by a sense of purpose.

Forty-one percent of respondents said they couldn’t imagine being at their current company two years in the future, while 37 percent see themselves staying for three or more years. Of those who envision a longer future at their current organization, the largest percentage (39 percent) said they are motivated most by personal fulfillment and purpose and that they tend to accept a job because of a company’s culture, vision and products.

“Their primary motivation is using their work to advance a greater good, a higher cause, a mission they deem worthy of working toward,” said Esther Lee Cruz, global marketing manager at LinkedIn and a co-author of the survey’s report. Of the remaining 61 percent of respondents who intend to stay for three or more years at their current job, 35 percent indicated they are primarily driven by career status and compensation. Twenty-six percent did not indicate a primary motivator.

3 Telltale Signs of Toxic Company Culture – and What to Do About It

What is company culture? Look around you – company culture encompasses everything from your office layout, to the way you collaborate with peers and managers, to the costume contest held every Halloween. In today’s workplace landscape, culture has quickly moved from a “nice-to-have” to a “must have”. However, a recent study by Deloitte University Press reported that HR leaders consider culture and engagement their number one challenge.

So, how can your organizations create a strong company culture and avoid toxicity? It starts at the top. Leadership must vigilantly watch for warning signs and take proactive measures to ensure culture is protected.

Here are three warning signs of toxic company culture:

1. Knowledge Hoarding

Shared knowledge increases efficiency, improves employee performance, and fosters innovation. However, some individuals develop a “figure it out yourself” attitude instead of sharing tacit knowledge openly and willingly. They become territorial and lack the willingness to share their hard-earned skills and experience with colleagues. Some hoard information because they feed off of power and control. Others hoard knowledge because they believe sharing their knowledge with others will only make them disposable.

 

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Small Business News For The Entrepreneur

August 3, 2016 by

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It seems that after so many months of uncertainty about the US economy, reports are becoming more encouraging for the US. A  Deutsche Bank strategist writes that in the last past two weeks the US market has surprisingly jumped into positive territory for the first time in almost two years.

With more jobs in manufacturing and services, the result should be a positive economic growth for the small business owner as well.

To read more about this and other  stories, follow the links below.

How These Entrepreneurs Are Living the Startup Life 24/7

If you occasionally get nostalgic for college – missing its around-the-clock access to homework help and social outlets — or if you’re tired of the lonely business owner’s life, you may be captivated by the idea of living with a group of entrepreneurs. But could you take the constant stream of ideas, the high energy, the 24/7 lifestyle? To some, such as Chandler Bolt, this living situation is nothing short of a profitable dream come true.

Bolt, the founder of Self-Publishing School, has lived in San Diego for the last year with four other super smart and motivated online entrepreneurs. The goal in creating the living arrangement was to create an intentional community of likeminded business people intent on improving every level of their lives – from physical to financial.

“I thought, ‘Why not put five people in a house?’” Bolt, said. “I thrive best when there’s work going on around me – knowing there’s stuff always happening.”

12 tips for creating a must-read business blog

Business owners, bloggers and online marketers discuss what small businesses can do to drive traffic to their blogs, increase their page views and keep readers coming back for more.

Too often business owners start blogging in the hope that it will drive traffic to their business, only to quickly fall into the trap of posting stale or sales-heavy content that gets no or few views. Then they become frustrated and either blog less frequently or abandon their blog, wondering why they bothered.

1. Think about and write for your target audience. “Think about the audience you are trying to attract to your blog and share content that is relevant, interesting and valuable to that specific demographic,” says Arsineh Ghazarian, cofounder & CEO, Zveil.

July Small Business Job Growth Is Positive, Paychex CEO Mucci Tells CNBC

Paychex (PAYX) CEO Martin Mucci discussed the country’s July small business job growth, which slowed from last month, on CNBC today.

NEW YORK (TheStreet) — Paychex  (PAYX) CEO Martin Mucci explained the outsourcing solutions company’s somewhat weak July survey results on small business job growth, which were released Tuesday morning, with CNBC‘s Brian Sullivan on “Squawk Box.”

Small business job growth was down by 0.12% to 100.68 in July after increasing 0.21% to 100.81 in June, according to the Paychex IHS Small Business Jobs Index.
“It was just a small drop in July after a pretty good increase in June, so we’ve been a bit choppy this year on the overall index but year to date we’re up 0.3% so I think it’s still positive. It’s cautious but it’s still positive,” Mucci said.
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Taxes, Insurance And The Small Business Owner

July 28, 2016 by

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For any business that wants to attract talented employees, marketers agree they need to consider the perks associated with attracting and keeping employees that every business wants.  Health insurance and retirement accounts are the basic benefits that many of these businesses offer. Others include gyms on site and free lunches to their employees without blinking.  But many of these giants offer benefits that many small business owners cannot afford.  And although many employees are lured to the extra benefits they can get, others are happy to work for the small business owner, and be an intricate part of making the small business succeed.

For more about this and other topics, follow the links below.

Should Your Small Business Offer Health Insurance?

For a small business, helping employees sign up for Obamacare often is the best idea for them.

Health insurance is expensive—and getting more so all the time. Does it make more sense for a small company to provide coverage (with employees paying some of the premiums) or let them get a policy on their own through the Affordable Care Act?

Not long ago, it could be difficult and often very expensive for individuals to buy their ownhealth insurance, while the tax code gives an advantage to group insurance provided through the workplace. To keep employees happy and maintain a stable workforce, companies that could afford to offered group insurance.

Now Obamacare, as the law is known, has changed the calculus. Individuals these days can buy insurance with regulated benefits and premiums, and most are eligible for big subsidies. And while companies with the equivalent of at least 50 full-time employees must offer health insurance to those full-time workers or pay penalties, the ACA has no such requirement for smaller businesses.

The upshot is that in many cases, particularly when employees are relatively low-paid, both the company and its employees might be better off if workers buy their own insurance.

Small businesses looking forward to sales tax holiday

A “lackluster” summer for sales have small businesses looking forward to the upcoming sales tax holiday across the state, said Rosemary Elebash, Alabama director of the National Federation of Independent Businesses.

The holiday from sales tax on a host of items including clothing, computers, footwear and much, much more could provide a much-needed lift to many small stores and businesses, said Elebash.

“It’s been a lackluster summer for a lot of small businesses,” Elebash said. “The sales-tax holiday should help people get fired up and in the mood to spend,” added Elebash in a prepared statement from NFIB touting the holiday and its importance to small businesses.

The sales tax holiday begins Friday, Aug. 5 and runs through Sunday, Aug. 7.

The sales tax holiday comes after the latest FIB Small Business Optimism Index, released July 12, shows that small-business confidence improved by only a fraction of one percent in June.

 

Small Business Owners Put Everything They Have Into Their Businesses– Nearly Nine in 10 Say It’s All Worth It

SAN FRANCISCO, July 26, 2016 /PRNewswire/ — More than eight in 10 small business owners (82%) say they put everything they have into their business, according to the second annual Bank of the West Small Business Growth Survey, released today—and an overwhelming majority (86%) say that all they’ve sacrificed for their business has been worth it.

The survey, conducted online by Harris Poll among a national sample of 505 small business owners and an additional 207 California small business owners, delves into the journey of the small business owner, identifying the unique challenges they face and benefits of the job that drive them to persevere through hardships. The survey also spotlights California, and sheds light on unique advantages and challenges felt by women small business owners.

Additionally, this year’s index number (55) and results from the survey show that small businesses have experienced growth and are optimistic in the future of their businesses amid an uncertain economic and political climate. Further, 70 percent of companies surveyed were in growth mode – up from 64 percent last year. The index tracks four key indicators over the previous 12 months: profitability, revenue, investments, and reductions. On the scale of 0-100, a composite score of higher than 50 indicates growth and less than 50 signals decline.

 

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Apps And Tips To Help Your Small Business

June 21, 2016 by

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There is always the dream for many people to have their own business and be their own boss.  You either will succeed on your terms or not.  A small business for many people is a scary idea that they better not contemplate.  But, if you are like the millions of entrepreneurs in the United States, you need to try, and it is never too late according to many small business owners.  The paperwork, and costs  associated with starting a small business have been declining over the years, making it more feasible for an individual to open shop.  For free advice and other related articles to starting your own business, follow the links below.

Facebook Messenger Is Actually Helping Small Businesses Boost Sales

According to the company’s director of small business.

Facebook has built its reputation on its ability to get granular. Because the social network knows so much about its 1.6 billion users, marketers can use the platform to target highly curated groups of people.

But small–business owners should think on an even more individual level, says Dan Levy, the company’s vice president of small business. He repeatedly sees companies missing out on a valuable, and inexpensive, tool: Messaging.

For better or for worse, over the last decade the phone call has gone the way of the Dodo. Millennials may have driven the trend, but by this point Gen Xers and even Baby Boomers would often rather text than talk. This extends to their interactions as consumers. “Small-business owners are telling me, ‘I’m getting more sales leads over Messenger than I get over the phone,’” Levy says.

Ken Crite: It’s never too soon to start small business

Small firms accounted for 64 percent of the net new jobs created between 1993 and 2011 (or 11.8 million of the 18.5 million net new jobs). Since the latest recession, from mid-2009 to 2011, small businesses have accounted for 67 percent of the net new jobs.

With this in mind, if the focus was on the development and/or expansion of small businesses, we should experience a more rapid rebuild of the economy.

When large corporations expand and create 50 new jobs, there are several hundred applications, leaving the majority of the applicants in the same situation that they were in prior to applying.

If half of the applicants decided to start their own small business and hired only one additional employee, the job creation and development increases dramatically.

10 Must-Have Apps for Your Small Business

Today, tablets and mobile phones are enabling every industry, every line of business and every employee to work in astounding new ways. This capacity is fueling a new generation of apps, delivering more power, more insight and more capability to businesses than ever before.

This is true for businesses of all sizes – both large and small. Leveraging the right kinds of apps can make for a cohesive business ecosystem valuable in increasing productivity, streamlining business processes, and instilling creativity overall. So where to start? This slideshow offers a look at some of the best types of apps for kicking your small business off the ground or to a higher level.

Mind Mapping

The practice of mind mapping goes beyond the brainstorming exercises you did in elementary school. When you’re beginning a business, it’s important to think through everything and being able to collect your thoughts in a flexible way, especially when you’re on the go, is valuable.

 

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The Decline of Workplace Productivity

June 1, 2016 by

business (1)Productivity is the quality, state, or fact of being able to generate, create, enhance, or bring forth goods and services- (dictionary.com).  And unfortunately, according to the U.S. Bureau of Labor Statistics productivity in the workplace is declining and has been for many years, with no clear solution.   You can finger point and blame a group, a department, or even specific individuals, but the truth is productivity in the workplace is declining and management has very few solutions to the problem.

For more about this and other topics, follow the links below.

Workplace productivity declines: Blame millennials (employers agree)

A report by the Dallas Fed was released this morning, showing a significant decline in factory activity during the month of May. With this decline came serious concerns about an increase in labor costs coupled with a lack of productivity from workers.

Akin Oyedele of the Business Insider reported that “most other regional manufacturing indexes, including those from New York, Richmond and Chicago showed that the sector’s rebound is taking longer than anticipated.”

It is alarming to find that Dallas is not the only city to be facing manufacturing decline. “Like Dallas, there was also renewed slowdown in Chicago after a few months of recovery,” said Oyedele.People expressed concerns towards the Department of Labor’s recent changes in salary, with an overtime increase of $47,476 from $23,660 spiking business costs. The overtime salary complaint was heightened by frustrations that workers were not using their time productively, with specific complaints directed towards the younger employees.

Chika Uwazie: How to Increase Workplace Productivity

Wow, it’s another week and instead of seeing happy motivated employees eager to get back to work after the weekend; you see a zombie like crowd just shuffling their way through the doors and into their cubicles. They come to work emotionless, far from motivated and definitely not eager to get back to work. Some even go as far as wearing a T-Shirt that says “I Hate Mondays” (We get it!)

Now, many Nigerian employers do not see that these are the signs of an unmotivated workforce. In case you didn’t know, an unmotivated workforce is an unproductive workforce and an unproductive workforce is the number one killer of business success (we do not want that do we?).

Is Coffee Really Toxic to Workplace Productivity?

Coffee is the staple requirement for any good programmer, and it’s a great way to build your network. But the real cost of those coffees is higher than the price at the till.

In the Observer, writer Isaac Morehouse made a provocative proposition: the habit of grabbing coffee with colleagues or partners “just to chat” is killing our productivity.

“Let’s grab coffee and chat.”

According to Isaac Morehouse, those five words can be damning. Morehouse’s opinion is that when you become known for doing interesting things, like starting a business or writing intriguing articles, lots of people want to have coffee with you. Most of the time, he says, it’s a bad idea.

Morehouse continues:

“Face to face meetings can be valuable. There’s an energy that you don’t get any other way. But the cost is very high, and it’s rare to gain that energy with a stranger. Unless you know from interactions over email, social media, or phone that you and this person have mutual interests and will both be spurred to beneficial action by a coffee meeting, avoid it.”

 

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