Is Online Advertising Working For You?

March 8, 2017 by

For some small business owners, online advertising seems to be a no brainer.  You can use Facebook ads to advertise your business or products, you pay the fees, and you wait for the results to start coming. Unfortunately, that is not always the case.  Facebook advertising takes work.  You must consistently test what is working for your particular business, before you can actually get any results.  It is true that for some businesses you do not have to do too much for the ads to work, but for the majority of small businesses, testing your ads to see if they are reaching the right audience, seems to be the only way to go. 

62 Percent of Small Business Owners Say Facebook Ads Don’t Work

Are Facebook ads ineffective, or is the problem user error?

In January 2017, Small Business Trends released the results of a survey of over 2,600 small-business owners, revealing that 62 percent of them believe Facebook ads are ineffective. With complaints of little-to-no ROI, these entrepreneurs say they will not use Facebook advertising again. Some experts, however, challenge this viewpoint, saying that properly targeted Facebook ads do indeed provide results.

“When businesses don’t see the results they hope for, it’s usually because they haven’t done enough testing on their ad copy, visuals, and the ideal combination of information to target the right audience,” says Vitruvian Digital Advertising founder Kristie McDonald.

Jeanine Blackwell, founder of The Launch Lab, agrees, saying that marketers aren’t asking themselves the right questions to determine an effective target market for their ad campaigns. “The problem is that most advertisers only use the simplest of criteria to let Facebook know who they want to see their ads, such as gender, age, and income,” says Blackwell.

The Best Accountability For Small Business Owners

When Beth Savage became the owner of PQ Systems, the first thing she did was put together an outside board. “Why not have a board that is there for the sole reason of helping you and your team succeed?” says Beth.

Many business owners are reluctant to create an outside board. Some believe that their company is unique, and a board of outsiders wouldn’t work for their company.

Others rationalize that they already get enough advice from employees, family members, and paid advisors—such as their attorney, accountant or bankers. Still others can’t see the purpose, and they want to hold on to what they see as their autonomy.

Abrams: Sexy small business start-ups

Looking for a small business start-up idea? You might want to look to the bedroom. Because, and I know this may shock you, sex sells.

Romance has been around since, well, Adam and Eve. Businesses related to romance continue to do well and are increasingly mainstream. This past Valentine’s Day, even Burger King got in the act. For a very limited time and only in Israel, the fast food chain included a sex toy in an “Adult Meal.” The story spread like wildfire on social media because who can resist anything to do with sex?

While most sex-based businesses are small businesses, they typically seem seedy and are, often, exploitative. But here are some sex and romance-related small business ideas you that can still tell your grandma about and that won’t land you in jail:

1. Online dating site profile writer. Ask people how they met their partner, and the most frequent response you’ll hear is “online.” But few people know how to write appealing dating site profiles. My senior editor, however, met the man of her dreams on OKCupid. “Before we write anything at work, we research,” she said. “I thought I better do the same thing.” So she figured out how to write a witty, quirky profile, which attracted her perfect match. Friends then started asking her to write their profiles. “This could be a full-time business.” If your customers break up, they need to update their profiles, which means repeat business.

 

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Tax Deductions and Small Business Surging Optimism in The Economy

February 22, 2017 by

Receipts during this time of year become increasingly more important as small business owners prepare for tax filing.  If you have no receipts that prove your expenses then, you may be out of luck.  But, some of the tax deductions for your small business will be at the hands of your accountant.  Make sure your accountant knows and has all the documentation to give your small business the deductions it deserves.

For more about  this and other news, follow the links below.

5 overlooked small-business tax deductions

Failing to claim all the small-business tax deductions you’re entitled to is like flushing money down the toilet. Deductions are a legal way to reduce the amount of business income that is subject to tax.

—Failing to claim all the small-business tax deductions you’re entitled to is like flushing money down the toilet. Deductions are a legal way to reduce the amount of business income that is subject to tax.Keeping good records is key to backing up the deductions, says Barbara Weltman, author of “J.K. Lasser’s Small Business Taxes 2017.”

“Keep receipts, invoices and other documentation,” she says. “If you don’t have the proof, you could be out of luck.”

 

Small business owners are excited about the US economy – and they’re giving Trump the credit

Small business leaders say they’re more enthusiastic about the US economy, according to a new survey from JPMorgan.

The 2017 Business Leaders Outlook found that small business executives from across the US are more optimistic about the global and national economies and think that the Trump administration will be a positive for the country.

The bank surveyed roughly 1,400 executives, and 80% said they were optimistic about the national economy. That’s up nearly 41 points from the 2016 edition of the survey.

About 68% said they were encouraged about the outlook for their local economies, an 18 point increase from the year before. Only 3% and 5% of these executives were pessimistic about the national and local economies respectively, according to JPMorgan.

Small-business optimism surging, surveys show

Small business owners’ view of the economy is surging and giving them an incentive to hire.

That’s the finding of surveys released last week by two advocacy groups, the National Small Business Association and the National Federation of Independent Business.

The number of owners who believe the economy is doing better than it was six months ago has virtually doubled from a survey released during the summer, according to the NSBA survey. Forty-three percent of the 1,426 owners questioned had a more upbeat assessment, compared to 22 percent in the summer.

The survey is in line with others showing owners more upbeat after the election and at the start of 2017.

Looking ahead, 54 percent expect the economy to grow during the next year, up from 29 percent.

The more upbeat view is a reason for owners to add jobs, a shift from the recession and its aftermath, when owners said hiring was too much of a risk. Forty-three percent of the owners surveyed by the NSBA said they expect to hire in the next 12 months, up from 33 percent.

 

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Social Media For Your Small Business

February 10, 2017 by

By now, millions of small businesses have been using social media to boost their sales, their recognition, or their brand awareness.  Many of those businesses are very successful and continue to promote their business and engage their customer base using social media platforms to accomplish their goals.  Are you using social media to your liking?  Are you comfortable engaging and answering questions from customers using Facebook or other media outlets?  For more about this topic, follow the links below.

How to Use Facebook Live for Your Small Business

Should you be using Facebook Live for your business? Is it worth your time and effort? According to Facebook (NASDAQ:FB), videos (live and otherwise) are viewed more than four billion times per day. And with Facebook giving priority to live videos in the news feed, you certainly may want to consider this service for getting your business message out.

So how can you make use of Facebook Live to engage with the platform’s over 1.1 billion active daily users, or at least those users who are likely to be customers? Here are a few tips.

Ways to Use Facebook Live for Your Small Business

Give an Inside Look at Your Business

As with Instagram Live or Periscope, you can use Facebook Live to give your customers a behind-the-scenes look at your business and how it works.

You can also use the service to focus on an aspect of your business that your audience would be interested in.

Small Business: How do you become a ‘Social Media Maven’?

Stephanie Boyette Nelson, owner of SBN Marketing, calls herself a “Social Media Maven.” She is highly skilled in social media and search engine optimization (SEO). We met at Earl’s Grocery to talk about how keyword-rich contents help match people to a business. SBN Marketing capitalizes on the algorithms used by Google and other search engines to rank websites.

Nelson, 41, has a bachelor’s degree in journalism and mass communication from UNC Chapel Hill. After graduation in 1997, she started in a sales position with Philip Morris tobacco company, but quickly realized that it was not for her. She moved through several positions in corporate America, all the while developing her marketing skills through seminars and hands-on experience. Nelson noticed how the marketing world was changing from the traditional hard copy mailers to online platforms.

2 Ways Small Business Owners Can Reclaim Time Through Technology

It’s common knowledge that small business owners wear multiple hats. It’s part of the excitement and challenge of building your own business. But while it’s fun and rewarding to develop a strategy, work with clients, carry out marketing plans, improve your offerings, and track finances, it’s also time-consuming. Sure, most entrepreneurs can move mountains, but the last time I checked, there were still only 24 hours in a day.

Finding enough time in the day to check off important tasks is a huge challenge for small business owners. Prioritizing and trusting your intuition to determine what needs to be done (and when) is a constant juggling act. Still, even the most intrepid, energetic entrepreneurs can’t keep all those balls in the air forever. Sooner or later, they realize that there’s too much work to be done and not enough time to complete it.


 

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Productivity In The Workplace

February 6, 2017 by

Small and big businesses regardless of what industry they are in, try to boost productivity in the workplace to achieve their goals.  Whether they are offering financial incentives, recognition across the company, or extra vacation days, companies will go to extra lengths to reach or boost workplace productivity.

Every company has employees that are super stars and their productivity is unparalleled.  But, as every company have super stars, they have the super “duds” in it as well.  When looking into improving the productivity in your company, you have to take into account that all your employees have to be accountable for the work they do or are supposed to do.  The superstars can only take the team up to a point. Dragging the employees that are falling way below their potential is exhausting and mentally exhausting for everyone else.

Metrics that help you measure the productivity of your employees and yourself are widely available for businesses.  Every employee believes he is productive, but remember that productivity is a very subjective concept for many of us. We do not measure time or productivity equally.  Reading and answering all emails in your inbox may seem like you are productive, even if you do nothing else.  For other people answering all those emails is only the beginning of their day.

When measuring the productivity of your employees-and yourself-take into consideration that employees respond differently to what management or they owner tells them.  For many employees a job performance review and an unsatisfactory review at that, can be more harmful that no review at all.  You have to get to know your employees before handing out advice.  Sometimes a pat on the back, or a nice word at the beginning of the day are for many employees enough to continue working hard for you.  Recognition that they are doing a good job and that you are aware of it, can increase the productivity of many of your employees.

Most workers across the United States have a life outside work. Families, other jobs, elderly parents, financial problems and a myriad of other issues, are a constant reminder that we are humans and have a limited time of hours every day.  Expecting the employee to be a happy and responsive human being every single day is expecting too much.  When asking an employee for X, Y and Z, think before and ask yourself if it is too much.  I do not believe that you have to hire a slacker and let it be, just think that a happy employee will be a more productive employee for you and your company.

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Small Business News For February

February 2, 2017 by

The United States Department of Labor said last week that claims for unemployment benefits fell by 14,000.  That means that the unemployment benefits claims in the United States fell down more than 8% from last year. The unemployment rate is 4.7 and according to economists that can be considered full employment, making it a nine-year low in the United States.

For more about this and other news, follow the links below.

Small Business Ombudsman ‘fed up’ with banks refusing to change their ways

Australian banks have plenty of critics, and now they can add the Small Business Ombudsman to that list.
Kate Carnell, who has authored a report released today into banking practices, has found lenders are not being fair when they enter into contracts with small and medium-sized businesses.

“Across the board the contracts that were in place between banks and small businesses [were] simply unfair,” she told AM.

“Banks have all the power and the small businesses have no power at all and there need to be some change.”

The ombudsman’s report into banking practices has been released today by the Government.

It found that there is an unequal relationship between the banks and small and medium-sized businesses that borrow from them.

Local restaurants joining the coalition of Small Business United Against Hate

Mike Sherwood of Pizza Nea calls it “coming out of the closet for caring.”

Small business owners have a conundrum that cuts both ways: They don’t have the money or the clout to change laws or legislation the way big business does. All they have are their voices. But if they use their voices, certain customers could turn against them.

“It’s a big risk,” says Sherwood, who came out as proudly anti-Trump on his business social media pages early and often. “Minnesota is 50/50 [politically].”

But, as another small business owner put it in a grassroots meeting on Tuesday night, “Sometimes you just have to do what’s right.”

John Sugimura owns PinkU, the modern sushi restaurant that recently opened in northeast Minneapolis. He chose the name, which means “pink” in Japanese, because in that language, it also has connotations of “peace” and “democracy.” He wanted to always gently remind himself of where he came from. Sugimura is a longtime social advocate and activist, but his recent conversion to restaurant owner has taken him out of his usual circles.

Hiring Rebound at Small Businesses in January, ADP Says

HIRING REBOUND: Small businesses more than tripled their number of new jobs in January, adding 62,000, according to payroll provider ADP. That’s up from 18,000 in December, and in line with the average of more than 62,000 per month in 2016. ADP counted the number of jobs at its small business customers, those with up to 49 staffers.

Small businesses were part of an overall trend of stronger job growth last month. ADP reported that businesses of all sizes added 246,000 jobs last month, up from December’s 151,000.

WHAT IT MEANS: The figures suggest that employers are hiring again after scaling back their payroll expansion in the second half of last year. The arrival of the Trump administration, which was welcomed by many small business owners, may have encouraged them to take some more of the risks they’ve been avoiding since the recession, including expanding their staffs. Many owners have said in surveys they’re not willing to hire unless their revenue is strong enough to justify the added expense.

WHAT ELSE TO LOOK FOR: Employment reports later this week from the National Federation of Independent Business and the Labor Department will give different perspectives on job growth, but will nonetheless help reveal owners’ sentiment about their companies and the economy. The NFIB surveys its members, while the government report will look at hiring across the private sector. It will not break out figures by company size.

 

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Small Business News For This Coming Tax Season

January 26, 2017 by

There are not many relationships in business as important as that of an accountant or tax advisor and a small business owner during this time of year.  During the months ahead, when many small business owners are already thinking about taxes, the advice these people offered them can be a tremendous financial relief for their business. Small business owners try to minimize as much as possible the amount of taxes they pay every year. The advice a CPA  gives them can save them hundreds, if not thousands of dollars.

Talk to a tax advisor soon, prepare papers and other proper documents to take to him/her and beat the rush.

For more about this and other topics, follow the links below.

Tax season is here with rising stress levels, headaches for small businesses

NEW YORK (AP) – With the start of tax season, stress levels are rising at many small businesses.

Even owners who are organized, keep good books and stay in touch with their accountants can find compiling returns to be a painful process. One reason is that tax laws change often, says Rosamaria Bravo, a certified public accountant with the firm MBAF in Miami. One of this year’s big differences: Partnership returns must be filed by March 15, a month earlier than in the past. And companies known as C corporations have a filing deadline of mid-April, after having a March due date in past years.

“It’s very hard to stay on top of all the information,” Bravo says. “The average business owner is more worried about their day-to-day operations.”

Here’s a look at some lessons small business owners learned:

USING SOFTWARE WISELYWhen Christina Divigard started an advertising agency, she bought accounting software and began keeping the company’s books herself. When tax season arrived, she discovered that out of inexperience, she’d incorrectly entered some information and misclassified some types of deductions. It took two weeks to get her books in order.

The $83,000 Question: How Much Do Regulations Really Cost Small Businesses?

How much does it cost the average small business to comply with government regulations? One recent survey, released just in time for Donald J. Trump’s inauguration, dropped this eye-popping number: at least $12,000 a year. And you don’t even want to know what a start-up spends on regulations in its first year. However, I’ll tell you anyway — a whopping $83,019.

These figures come from the first-ever Small Business Regulations Survey, conducted by the National Small Business Association, which of course makes it its business to reduce the regulatory burden on small businesses. Among other conclusions, the survey found that 44 percent of businesses spend at least 40 hours a year dealing with federal regulations, and 29 percent spend at least that much on state and local rules. Three-quarters of business owners say that they have spent time reading proposed rules at least once, and of these, not quite two-thirds discover that more than half the time, the rules they’ve read wouldn’t apply to them. About 40 percent of respondents claim that they have held off making a new investment because of a regulation at some point in the past.

Facebook’s Creative Shop: What Can It Do For Small Businesses (And Itself)

The service helps companies spruce up their ads in order to engage more with the platform—and also keep Facebook ahead of its competitors.

​Baked founder Matt Lewis never thought about hiring an ad agency to help boost holiday sales at his three bakeries in New York City, but he did want to run some kind of campaign this year to get people to preorder pies for Thanksgiving.

A former ad man himself, Lewis thought he was capable of making social media content that was good enough to draw in some customers. In the past, he’s hired photographers and considered hiring a design agency to spruce up the Baked website. But the costs are high. A photographer would cost him $1,500 a day, and a video shoot, about $3,800 a day. “We don’t really have those funds,” says Lewis, whose warm smile and calm demeanor might lead you to think he’s a yoga teacher, not a baker. “There’s no return, or the return would be so small after you’ve paid everybody out. It wouldn’t be worth it.”

 

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Focus In Your Business For A Better Year This Time Around

January 12, 2017 by

Procrastination is not  a friend for the small business owner. As flawed human beings, we tend to put off chores till we can no longer do so. We try to “delegate” the things we do not like to do, and we make excuses as to why certain things didn’t get done on time.  Focus for the small business owner is too important to treat it lightly.  Focus can mean more sales, or a better strategy for the long run and the prosperity of the business itself. For more about this topic, follow the links below.

How To Maintain Your Small Business Focus

Like most people, I thought I understood what Attention Deficit Disorder (ADD) was all about. After all, the conversation about why some kids have a really hard time settling down and focusing in the classroom has been going on since the 1980s.

Over the years, I’ve had classmates and colleagues who were diagnosed, and through interactions with them I thought I knew what the situation was. It wasn’t until I started living with my beau, Rob, who has ADD, that I began to truly appreciate the magnitude of the condition and how it impacts everyday life.

ADD isn’t about a lack of focus. Rob can be exceptionally focused. However, his intense focus only lasts for a brief period of time. Then, in what feels like the blink of an eye, Rob’s focused on something else … and then something else, and then something else: it’s easy to see why it’s hard to get things done. The constant change in focus means using up a lot of energy without seeing a lot of results.  Luckily, there are treatments for ADD. It’s absolutely amazing what a difference medication and behavioral strategies have made in Rob’s life. With them, he can control his focus and achieve his goals.

Cramer admits he was wrong about the impact of small business on stocks

Jim Cramer was convinced last week that a jump in small business optimism would have no influence on the stock market.

“I was wrong,” the “Mad Money” host said.

The monthly National Federation of Independent Business survey of small business optimism report this week indicated that December had greatest surge in optimism since 1980, when Ronald Reagan was elected.

The survey polled 619 businesses, and showed a jump to 105.8, the highest since 2004. The survey was heavily skewed toward the notion of expansion with the notion that more optimism leads to more hiring and job creation, which translates into economic improvement.

“I can’t emphasize how important this all is because right now there is a perception in the media that there is nothing but trouble ahead with Trump’s nominations, with his plans, with his style,” Cramer said.

Abrams: 7 steps to small-business success in 2017

It’s closing in on mid-January, and what happened to all those new year’s resolutions you set with such enthusiasm 10 days ago? Resolutions often quickly get forgotten. How can you turn your good intentions for your small business into real action? Turn those resolutions into “small business success goals” for 2017.

How do goals differ from resolutions? Resolutions are intentions. Goals are specific, realistic, measurable objectives. They give you clear, practical targets. They help you achieve success. After all, one of “Rhonda’s Rules” is “you can’t reach a goal you haven’t set.”

Most small business owners, however, often feel they’re too busy running their companies to take time     to develop a specific list of goals. Besides, if you’re like me, you have a sense of your goals in your head, so why write them down? But “mental goals” tend to be either too big (“Be a millionaire by the time I’m 30”) or more likely, out of our control (“Land five new clients this week”).

Yes, developing a list of achievable goals requires a bit of work. You don’t want to sit down and just write out a whole laundry list of desires. That’s going to result in a frustrating number of unachievable targets.

 

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Business News For The New Year

December 21, 2016 by

For many small business owners, the new year brings new challenges, but also many fantastic opportunities for their business.  Many small business owners reflect on the opportunities they had, and let them passed.  Was marketing their business effective this year?  Were the products and promotion adequate? Looking back at 2016, many businesses are already making changes, and preparing for the new year.  If you are one of those businesses, we wish you luck and hope all the goals for 2017 come your way.  Happy Holidays!

Cures Act: Small Business Provision Gives Employers More Health Plan Options

Small business owners will ring in the New Year with a new law that allows them to offer certain health benefits through qualified small employer health reimbursement arrangements (QSEHRAs) without facing a huge penalty.

President Obama signed the 21st Century Cures Act, to which the Small Business Healthcare Relief Act was added, on December 13, 2016. The bill comes during a time when small employers with fewer than 50 full-time equivalent (FTE) employees have had limited options when looking for the best individual health plans for their employees. Previously, under the Affordable Care Act (ACA), small employers had been prohibited from helping pay for employees’ individual health insurance through health reimbursement arrangements (HRAs), risking fines up to $36,500 per employee.

HRA fines under the Affordable Care Act

There was a time when HRAs were legal and they were extremely beneficial. HRAs for individual health insurance plans had historically been a useful tool for small employers who wanted to help employees pay for their out-of-pocket expenses.

Just 23 Percent of Small Businesses Expect Increased Sales This Holiday

The holiday cheer seems to be missing for small businesses.

Small Businesses Are Anticipating Slow Holiday 2016 Sales

A new survey reveals only 23 percent of small businesses are expecting an increase in sales this holiday season. That’s down 29 percent a year ago.

Businesses are Optimistic Overall

On a positive note however, Capital One’s latest Spark Business Barometer, has found despite the drop in sales expectations, the overall small business sentiment seems to be improving.

Forty-nine percent of business owners reported “good” or “excellent” business conditions in their area heading into 2017. That’s an increase of eight points compared to the first half of 2016.

“It is encouraging to see many businesses improving their outlook about the future, after a brief dip in confidence earlier this year. While concerns related to costs and regulations still exist, we are glad to see that optimism is on the rise,” said Buck Stinson, Head of Small Business Card at Capital One (NYSE:COF).

Your small business can afford a CTO. Here’s how

​So you’re thinking about hiring a CTO, or chief technology officer, for your startup —or dreaming about it, at least. Having someone to focus on IT best practices, disaster recovery planning and the implementation of cloud technology so that you can focus on doing what you love would be an absolute dream —perhaps an unreachable one,you think.

The national average salary for a CTO is nearly $165,000, according to Glassdoor. What small business has that kind of money lying around? You’ve perusedrésumés of independent contractors, but hiring one seems risky. Who says they’ll perform? There is a safe, affordable happy medium, and it comes in the form of an MSP, or managed service provider, that can offer you the CTO services you need in an affordable, à la carte fashion, according to the information technology experts at Frontier IT in Colorado Springs.

Why do small and new businesses need CTOs? Why does outsourcing this position makes sense for so many start-ups? How can you arrange CTO services for your company? The experts at Frontier IT answer these questions.

 

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Small Business News And Information

December 13, 2016 by

We must not believe in polls or pollsters ever again, or at least for the near future.  Predictions were wrong when pollsters assured us of an imminent victory for  Hillary Clinton. And, according to them, small business owners’ optimism before the election was assuredly flat.  After the election, the pollsters tell us small business owner’s optimism is soaring. It is soaring so much that despite their great optimism about the new president elect, they are holding onto investing, waiting to see what it’s going to happen when he actually takes office.  As is everyone.

Follow the links for more about this and other stories.

One key thing is missing from small business owners’ euphoria over Trump’s win

Several surveys show that President-elect Donald Trump’s win was a confidence boost for business owners. However, they’re not immediately planning to invest more.

On Tuesday, the National Federation of Independent Business’ report on small businesses continued this trend.

“What a difference a day makes,” said Juanita Duggan, the NFIB CEO, in the release. “Before election day small business owners’ optimism was flat, and after election day it soared.”

The headline Small Business Optimism Index jumped by 3.5 points to 98.4. Like Wall Street, small business owners are betting that Trump’s promises to ease regulations and cut taxes would support their bottom lines.

In fact, compared to the bigger companies — whose shares have rallied since the election — small business owners  are likely more excited about these prospects because they have less muscle to cope in the current environment.

8 Powerful Ways to Market Your Business on a Limited Budget

When money is tight, think outside the box.

According to HubSpot, the third top marketing challenge for companies is the lack of budgeting resources. Unless you are a startup with venture or angel capital, you probably have a limited marketing budget. Here some ways you can market your business on a limited budget.

1. Go guerilla.

Guerilla marketing looks to leverage creativity, imagination and originality in place of a big budget. Smart small businesses with a limited budget often use guerilla marketing to compete with huge companies. There is no shortage of creative guerilla marketing ideas. Here are just a few examples:

In the shadow of Trump Tower, small businesses suffer

The holiday season is typically a busy one for Judge Roy Bean Public House in midtown Manhattan.

The bar and restaurant had been on a solid run, up 20 percent overall for the year, and owner Peter Pernicone had high hopes for strong sales to close out 2016.

Then came Election Day.

The small business is located in the shadow of Trump Tower on West 56th Street, which is now swarmed with New York police officers and Secret Service agents, guarding President-elect Donald Trump as he makes the transition from businessman to commander-in-chief.

“For November, we’re down 30 percent,” Pernicone said. “They’re keeping the streets open, then closing them down. There’s no rhyme or reason. We don’t know what to expect. The police presence on the corner has been intimidating, and tourists are scared to walk down 56th street.”

 

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Tax Tips For the Small Business Owner

December 7, 2016 by

Feeling a bit uncertain about the growth of your business for 2017?  Would a bit more money in your pocket alleviate some of the financial burden you are experiencing now?  There are many advantages a C-corporation have that the small business owner does not.  But knowing the advantages your small business have can help put more money in your pocket.  Having an accountant look into your tax returns-if you don’t have the same one-can be beneficial to you.  Spotting mistakes or tax breaks you did not claim the previous years are going to be obvious to spot for the new accountant.  Don’t wait till the week before taxes are due to start preparing to file. Don’t throw away receipts throughout the year, keep them in a folder, and put them there as soon as you enter your office.  But most importantly, talk to your accountant to find ways to keep more money in your pocket.

For more about this and other stories, follow the links below.

Last-minute tax tips for entrepreneurs in 2016

Here’s an opportunity to save, but don’t delay.

If you run a small business, now is the time to shore up your finances and take advantage of available deductions to cut your tax bill.

Bear in mind, you’re wrapping up this year’s books. Advisors say it’s too early to see how the Trump administration will shape the tax regime in 2017.

“For 2016, we can play by the rules we have available to us now,” said Gavin Morrissey, managing partner at Financial Strategy Associates in Needham, Massachusetts. “Small-business owners should re-evaluate things in 2017, once we know the new tax rules under Trump.”

Though the end of the year is a good time for even regular 9-to-5 employees to do some tax planning, it’s especially critical for owners of small businesses. In part, that’s because entrepreneurs are responsible for paying their estimated state and federal taxes on time.

They’re also on their own when it comes to setting up and funding their retirement plans in a timely fashion.

“Those who do not learn history are doomed to repeat it.”

Every year, you pay your taxes. Every year, you wonder why you pay certain taxes. And every year, the process never becomes any more enjoyable. While you’re never going to welcome the action of giving the government your hard-earned money, here are several mistakes you can avoid to make the entire process less painful.

Waiting Until The Last Minute

Most tax deadlines are rigid, so don’t wait until the last minute to start. Just as you’d charge a customer extra for a quick turnaround on a project, so will your tax accountant.

Start the conversations with your accountant long before your returns are due (April 15th — or Sept. 15th for corporations and Oct. 15th for individuals, if you file for an extension). Know what inputs she or he will need, and when you’ll expect to have them. Get on their good side and your tax accountant will be more likely to try to dig up some possible deductions to save you money.

Small business owners feeling the recession pinch

ANCHORAGE – 

If you’re budgeting less for Christmas presents this holiday season, you’re not alone. Local retailers say they’re feeling the effects of the recession.

That’s no surprise to economic experts, like Bill Popp, who is president of the Anchorage Economic Development Corporation. He said consumers aren’t just worried about the drop in oil prices, but also the lack of a fiscal plan at the state level.

“We know that consumers still remain relatively wary of what the future will hold,” Popp said. “They’re not sure which way it’s going to go.”

That has people watching their money more closely and it’s hurting this holiday season for small business owners, like Katie Sevigny, owner of 7E studio.

“Small Business Saturday was down and it was down for most of us,” she said, after speaking with other business owners. But she said besides the drop in sales, it’s the length people are going to for a deal that surprised her. “People actually walking into our store, trying on items, and then either taking a picture of the tag or just looking them up online.”

 

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