The Dream vs. the Reality of Entrepreneurial Control

September 8, 2015 by

59350241For many people in our country the American Dream of owning their own business is still alive and well.  Moreover, they’re not just dreaming, they’re doing something about it.  Last year startups increased in 32 of the 50 states, the biggest increase in 2 decades (Kauffman Index: Startup Activity, 2015).  This is a reversal of the last 5 year’s downward trend.

There are many reasons why more people are becoming entrepreneurs.  Their motivations are as varied as the individuals who have the drive and desire to take the risk.  Coupled with these unique motivations is the universal reason people start a company — control.  Control over: time, money, quality, procedures, ethics, product/service development, etc.

The dream of having ultimate control is a primary one for most entrepreneurs.  A bedrock belief for the majority of them is, “Things will be better once I’m in charge, because I’ll make the decisions and have the final authority”.  And it’s true, having authority is one of the main benefits of ownership.  It gives people the opportunity to finally make their ideas a reality. 

Unfortunately, what’s also a reality is that in addition to control they also have responsibility, which is usually where the trouble starts.  Too often the dream of business ownership is really magical thinking and not based in the real world.  Many small businesses owners want to be in charge without the actual responsibility that goes with it.

Often owners want the control (viewed as positive) without the responsibilities (seen as negative) of: learning and doing tasks (i.e. marketing, sales, understanding financials, customer complaints, quality issues) outside their interests and comfort zone; showing up motivated every day to deal with challenging, as well as, boring day to day operations; actively managing people who don’t want to be managed or do their jobs.

Running a business is a difficult, never ending and time consuming process.  People who start a company quickly learn that ownership is not what they imagined it would be.  Most small businesses’ problems can be traced to the owner’s dream of control without him accepting the reality of responsibility.  This is the primary reason that most small businesses fail.

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Why Aren’t You Focusing on Sales?

August 14, 2015 by

54640451I know — you’re in business to sell something — sounds like such a basic principle.  It’s so simple that it deserves a “duh” and forehead slap.  And yet, it’s amazing how many small business owners don’t take the time to understand it, don’t practice it, don’t think it applies to them or lose sight of it.  Owners who don’t follow this primary tenet are the rule, not the exception.

There’s a logical reason for that.  The average owner starts or buys his company because he has experience with, expert knowledge of and/or an interest in the product or service.  He feels comfortable and competent producing the product or offering the service.  He sees self-employment as enjoyable, interesting, financially beneficial and liberating. 

But, for the typical owner, selling the product is out of his comfort zone and uninteresting.  In addition, he believes he doesn’t have the knowledge, skill or experience to put together an expert sales team.  He ends up not dealing with it, because, after all, he went into business for himself so he “wouldn’t have to do the stuff I don’t want to do”. 

He does what most people do; he ignores it while citing the excuse that he’s too busy to address it.  Understand the irony here — he’s too busy to focus on selling the product he’s producing to sell.  He doesn’t make the connection that he’s not in business to produce products — he’s in business to create revenue, which comes from producing the products. 

Being unable to make this shift in perspective, and many owners aren’t willing to make it, is a primary reason why many small businesses fail.  Being unwilling is a basic flaw in human nature; we focus on what we’re comfortable with, enjoy and are interested in.  This narrows our mental field of view and creates tunnel vision.  We become single-minded and too focused on limited goals or restricted points of view. 

This tunnel vision, “All I have to do is put out a good product and the customer will find me” has bankrupted an incalculable number of businesses.  Active, vigorous selling is the best way for the product or service to get to customers.  Small business owners who understand and prioritize this simple principle always have a better chance of staying open than those who don’t.

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Employee Benefits And The Small Business Owner

August 13, 2015 by

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For a company to acquire top talent and compete with another company for those employees, they have to provide benefits that are more than those required by law.  Social security and workers compensation are required by the federal government to be provided for employees, health insurance and retirement benefits are not required, and therefore only a small percentage of small business or medium size businesses offer those benefits to their employees.  The question becomes then how are businesses acquiring top talent if they cannot compete with other companies that provide those extra benefits?  Follow the links below to read more about this and other topics.

5 ways to start the small business benefits conversation

For business owners, attracting and retaining quality employees is always a challenge — especially as unemployment rates decline across the country. As fewer people look for jobs, employers need to find ways to entice candidates to accept their offers and, perhaps even more crucial, to keep good talent from potentially leaving for better offers.

Providing a competitive benefit package is one proven way for employers to attract and retain the best of the best.

But does this resonate with small-business owners? Not so much. In fact, most aren’t offering benefits at all, according to the 2015 Principal Financial Group® Business Owner Survey, conducted by Harris Interactive. Somewhat shocking details from the survey — which measured the responses of business owners with two to 500 employees — found that only slightly more than one-third, just 37 percent, offer group coverage or employee benefits.

JOSH MABUS — Hand in hand, small business and industry

There seems to be a debate in many cities, in our own state and across the country. Do we invest in small businesses, which employ lots of people as a group but are individually volatile and have lower economic impacts? Or do we invest in attracting corporations, which can be demanding and hard to come by?

We often talk about small business and large-scale employers as if they are mutually exclusive. It’s a debate as old as time. Which came first: the chicken or the egg?

Our nation is home to somewhere around 26 million small businesses, which make up 60 to 80 percent of all U.S. job creation, according to Entrepreneur Magazine.

Small business accounts for the most job creation because of the shear number of small businesses. Their sizes allow them to be more agile and make incremental hires. Those hires, when multiplied 26 million times, have a huge national impact.

Democrats, GOP Reps Demand IRS Return Money to Small Businesses

​A bipartisan group of Congressmen on the House Ways and Means Oversight Subcommittee sent a letter to Treasury Secretary Jack Lew demanding the government return money to small businesses that the IRS had wrongfully seized under federal asset forfeiture laws.

“As the Treasury Secretary, you have the opportunity to right the wrong done to these small business owners,” the Congressional letter writers said, adding, “You have the discretion to return the seized funds to their rightful owners.”

It’s a rare move made by the Congressmen to circumvent the IRS, which they say has been devastating small businesses with its “abusive” seizures of bank accounts the agency thinks are being used for, say, drug transactions or money laundering.

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You’re the Face of Your Business – Don’t Sabotage It

August 4, 2015 by

business (10)It’s completely baffling why many small business owners are such poor representatives of their own companies, often to its detriment.  Conventional wisdom says the owner is the best spokesman for the business; no one cares about it and its success as much as he does.  After all, he’s put the money, sweat equity and time into making it a success.  Right?

Wrong, he commonly hasn’t learned the lesson — you’re the face of the business, be a good one.  “Learned the lesson” is the important take away, because the ability to effectively promote your business is an acquired skill.  We aren’t born with the skills needed to successfully market ourselves and our businesses.  Stop being your own worst advertisement; you can learn to do better and here are 3 good places to start.

Learn to listen

Very few people have the natural talent to be a good listener, and your probably not one of them.  Good listeners are rare and people who have this skill are perceived as capable, well-informed, smart and trustworthy.  If you’re seen this way then, via the halo effect, your business’s culture will be too.

Learn to ask good questions

This is the companion to learning to listen.  One of the fastest ways to develop rapport with someone is to ask them questions, not talk to or at them.  The ability to ask good, open ended questions conveys interest in the other person’s opinions, needs and wants — everything you want people to associate with your business. 

Learn to give a great elevator speech

Delivering a great elevator speech is a difficult talent to master.  You want to communicate who you (and your business) are, what you do and why it’s important in a very short time.  Commonly, people who are uncomfortable with elevator speeches appear too overbearing and “salesmanish” or apologetic and meek.  They also can be confusing and uninteresting.  None of these impressions are ones you want associated with your company.

Becoming the positive, accomplished face of your business takes the willingness to learn and practice.  Yes, you have to get out of your comfort zone, but the alternative — sabotaging your own hard work — is ridiculous.  A final bonus (incentive) is that these skills are applicable anytime, anywhere.  Once you’ve become good at them, they’ll also improve your personal relationships.

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Small Business Planning and Finances

July 21, 2015 by

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The cost of hiring a new employee does not stop at the salary a business owner pays them.  The cost of recruiting and training can be expensive costs to the small business owner, and one of the many reasons the can hesitate about hiring if they are short in cash.  Keeping a talented workforce is another matter.  The salary and benefits small business owners provide to their employees can be instrumental in keeping individuals with talent in their businesses. To read more about this and other topics, follow the links below.

How Banks Lost Their Groove In Small Business Finance… And Why They May Never Get It Back

Prior to the Great Recession, easy credit conditions prevailed for small businesses. Cash was free flowing, and relaxed lending practices made it relatively easy to secure financing.

After the Lehman Brothers crash and during the ensuing “credit crunch,” volume fell roughly 19% from 2008 until 2012. This general slowdown in lending coincided with stricter requirements placed on borrowers. Financing simply became less available — even for “creditworthy” companies. For the first time in U.S. business history, small business owners frequently were unable to secure credit even from their own banks.

Many banks suffered losses when the housing bubble burst, and they became risk averse. In order to make loans, they often sought three years worth of financial data. Naturally, revenues declined during the recession, and startups were particularly challenged because they had no financial track record to highlight. Historical data from my company’s Biz2Credit Small Business Lending Index shows that big bank lending hit rock bottom four years ago in June 2011, when only 8.9% of small business loan applications were granted.

IKE TROTTER — Planning is vital for small businesses

Here in Mississippi and, in particular, the Delta, small businesses are the backbone to our economy. And, equally as important, small businesses can be the glue that brings children back home to run and eventually succeed in the ownership of a business. But, as many know, running a small business today involves a great deal of risk.

Needless to say, a small business normally comprises the largest part of one’s estate.  Unfortunately, most business owners fail to address the need for succession planning because it is human nature to put off decisions concerning death, disability or retirement. But here’s a typical scenario: upon the departure of a business owner, there are three choices for remaining family members; sell the business, liquidate the business or try to continue operating. Because of this, succession planning is critical in carrying forth both an orderly transition of power to new owners as well as providing continuity for employees and existing customers.

A properly drafted buy-sell arrangement that is adequately funded can provide financial protection for both family and business. Designed effectively, the plan can allow surviving family members and owners to enjoy ongoing economic support for succeeding generations.

Small business advice: How to attract and retain loyal millennials

It’s no secret that building and maintaining stable employee relationships saves money in the short term and increases company performance in the long term. But what does appear to be a mystery is how to build those relationships.

Many small business owners haven’t found a way to take advantage of this insight because they struggle to build attractive benefits packages and cultures that appeal not only to the best employees, but also to the most dedicated employees.

Fortunately, there’s new information available that points to a surprising solution to this problem: Small businesses need to hire more underrated (and underrepresented) long-haul millennials.

“Dedicated” and “loyal” might not be terms that you usually associate with millennials, but new research indicates that you might want to reconsider your outlook. Although you wouldn’t want to focus your entire hiring strategy on one demographic, there are two facts about millennials that you need to consider before dismissing this approach.

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Learning to “Do the Math” May Save Your Business

July 6, 2015 by

business (5)Remember when you were in high school and complaining about math class?  What was it you said, “I’ll never need this stuff in the real world?”  Well, now that you’re the owner of a small business, depending on your product or service, when it comes to geometry you still might be right.  But, when it comes to other types of math, and the need for them, you were mistaken.

Being able to “do the math” matters.  So much so, that it can be the difference between having a successful or unsuccessful company.  The stories of seemly successful businesses — ones with good products or services, clients and a well known brand — closing because of bad financial management are legion.

One of the biggest mistakes 90% of owners make is not knowing or understanding the importance of their numbers.  They don’t know if or which of their customers generate a profit, nor do they know how much a profit it is.  They don’t understand a fundamental concept — if you don’t have a profit margin, you can’t sustain a business.

The margin is simply how much out of every dollar a business earns it actually gets to keep.  For example: $1.00 (earned) minus $.90 (expenses) equals $.10 (profit).  The profit margin is 10%.  Many owners keep investing money, not understanding this straightforward tenet, hoping to “get the company on its feet”.  However, there’s no reasonable, mathematical way for that to happen if there’s no profit (margins can be either positive or negative). 

Owners should always know their margins, if they’re positive or negative at the very least, because the volume of a business doesn’t give an accurate picture of its financial health.  A company with $5 million in revenue can actually be losing money if it has a negative margin.  Let’s do the math for the fictional ABC Company.

In 2012 ABC had a net income (money they got to keep) of $500,000 from sales of $5 million, which gave it a profit margin of 10% ($500,000 divided by $5 million).  In 2013 they got a new customer, which increased costs.  But, because they ball parked the bid instead of doing the math, they made $500,000 again, only it was on sales of $5.5 million, resulting in a 9% margin. 

In 2014 the client offered ABC more business, which they took once more without running the numbers.  Again, expenses increased resulting in the same net income of $500,000 on $6 million, about an 8% profit.  So while the company increased its volume by a million dollars over 2 years, it actually reduced its returns.  Some businesses become so upside down they can’t get out of the hole they’ve dug, because selling more puts them further in the red.

Unfortunately, thousands of businesses have closed due to this phenomenon — even though they had customers and money coming in their margins weren’t good enough to sustain them.  The math is irrefutable, your product or service can’t cost more to produce than what you’re charging for it, and the only way to know that is to figure it out.

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Some People Get All the Luck – Be One of Them

June 5, 2015 by

64002400There are thousands of legends about businesses becoming successful because the owner was in the right place at the right time, he was lucky.  But, if you look closely at them you’ll find, that while “uncontrollable” good fortune may have played a part in the success, that isn’t the whole story.  The real story is how the owner made his own “controllable” luck.

Many mangers think good fortune is uncontrollable (such as winning a bid or having good weather for the company picnic) and they either have it or they don’t.  But, you can increase your chances of being lucky.  Often, what’s perceived as, uncontrollable events can be managed to increase the odds of working out in your favor. 

For example, anyone who has bid out a job has multiple stories about companies (who they wanted to award the contract to) who’ve knocked themselves out of the running.  They weren’t unlucky — their bids were incomplete, sloppy, late or unrealistic, all things they had control over.  Also, in northeastern Ohio there’s a better chance of having good weather for your picnic in June, not April. 

If you look closely at most “his successful business is due to luck” stories you’ll find they usually have 4 things in common.  One of them is that there is a dose of luck involved.  But, the other 3 are more important.  Each story shows a person augmenting his good fortune through controllable behaviors, which you can also do.

Pay attention – Put down the cell phone, step away from the computer and get out of your office, building and comfort zone.  The beginning of any successful venture is to recognize that the opportunity is there.  There are few things more important in life (work, family and friends) than paying genuine attention to what’s going on around you.

Do the work – After you get the idea take logical and practical risks to do something about it.  Ideas are usually worthless until they’re put into action through a lot of hard work.  In every success story there’s always someone, sometimes many people, who did the work.  As Thomas Jefferson said, “I’m a great believer in luck, I find the harder I work the more I have of it”.

Seek out information – The average small business owner gets insulated, which leads to tunnel vision.  Success isn’t a solo act; every business success story has multiple characters in it.  Steve Jobs was brilliant, hard working and lucky.  One of the things he learned to do was to seek out and listen to what people had to say, and then use the information to better his product.  He was relentless in his quest to learn more and do better.

There are some things you can’t do anything about – you’re betting on 3 of a kind and your opponent wins with her straight.  But, you can increase the chances of winning by knowing your rival’s tells (pay attention), learn the odds, rules and psychology of the game (do the work) and continue to develop your skills (seek out information).  Luck is a combination of controllable and uncontrollable actions and events. 

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Starting a Business in Northeast Ohio? Check the Best Cities for Business

May 19, 2015 by

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More than half the population of the United States work for a small business, and  a small business per the SBA is a business with less than 500 employees.  The news about the economy seems to pull small business owners in two directions. Those optimistic and ready to hire new employees, or the cautious one that are still waiting to see how the economy is really working out.  Which small business owner are you?  Follow the links below for more news about the economy.

The Best Places to Start a Business in Ohio

Throughout the late 19th and early 20th centuries, Ohio occupied the center of America’s industrial heart. The burgeoning United States economy couldn’t get enough of the region’s cars and steel, and in turn, Ohio and other states provided a virtually endless stream of jobs in its workshops and factories.

In the second half of the 20th century, however, the region fell into decline, as manufacturing output required less labor input, and companies left the Great Lakes states for the warmer climes of the Sun Belt. The entire region was categorized economically dead as factories closed and traditionally middle-class manufacturing jobs disappeared.

But what really happened wasn’t quite that simple. Although it’s true the number of manufacturing jobs has declined, Ohio remains one of the country’s most productive states. Photos of rusted, abandoned factories paint a dire picture, but companies and communities adjusted, and the Ohio economy proved to be more resilient and dynamic than portrayed.

Ohio small businesses feeling better about economy

Ohio small-business owners are feeling better about the economy, both locally and nationally, according to a U.S. Bank survey released Monday.

The growing confidence, however, isn’t translating into significant hiring or big investments by owners.

The U.S. Bank survey, the sixth that the Minneapolis-based bank has done, found that 72 percent of the 200 Ohio small- business owners surveyed describe their business as good, very good or excellent, the best in five years.

Still, 23 percent of those surveyed believe the national economy remains in a recession. That’s down from 35 percent in 2014 and 45 percent in 2013.

Small-business owners aren’t the only ones who have been cautious since the recession, said George Mokrzan, Huntington Bancshares economist. Consumers also have been holding back on retail sales and buying homes.

Small business owners bullish on economy, ready to hire workers

Small-business owners in Central Ohio and throughout the state are growing more optimistic about their own financials along with the health of the national economy, according to separate surveys from U.S. Bank and the Entrepreneurs’ Organizations.

Three-quarters of Columbus-area companies surveyed by the EO trade group expect profits to increase over the next six months, up from 67 percent in its semiannual survey released last October.

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Are You Ready for Growth?

April 15, 2015 by

64002400Responsible parents teach children how to manage and mitigate risk.  One of the classic childhood lessons is how to cross the street safely.  We are taught to Stop, Look (both ways) and Listen before crossing.  It’s an important skill for both children and adults to acquire.

A responsible business owner needs to stop, look and listen when he is thinking of expanding his company.  Growth is a high risk area, which involves a multitude of new challenges.  It is up to him to make sure he understands and is ready to meet them, because many successful businesses fail when they attempt to go to the next level. 

There are a variety of reasons for why they fail.  The biggest one is the lack of preparedness by the owner, who attempts to grow without giving thoughtful consideration to the changes he needs to make to be successful.  He falsely believes that what he did in the past will support future success.  Unfortunately, it rarely does. 

One of the reasons that past success is not a good indicator of future success is that many do not understand the dynamic of growth.  He thinks that because he was able to grow from a start up to a $2 million company that the same skill set will continue to be usable for a $4 million one.

However, as a business grows it demands different requirements from the owner. A few of these requirements include: learning to read more complicated financials, keeping up on increased tax liabilities and government regulations, understanding additional human resource requirements, finding and retaining good employees, developing an operational knowledge of profit and loss, and knowing how and when to delegate. 

The duties and functions of management change with growth.  If an owner does not keep up with these demands he will start to lose control.  When the business is growing, he must grow too.  Many a business has become a victim of its own success because he was unable learn new behaviors and skills.  He did not stop, look and listen.

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Ohio Small Business Tax Cuts

March 11, 2015 by

64002400Many small businesses across the country relish the idea of tax savings for personal and business matters.  When Gov. Kasich talks about a $696 million tax cut for small businesses, we believe that it will amount to something substantial for our business, when in reality the tax cuts are meager to say the least.  The Ohio Department of Taxation believes that each eligible business would save an approximate $935 a year.  That is hardly conductive to more hiring and giving a boost to the economy as proposed by the current Ohio administration.

Follow the links below for more information about this and other news.

Report: Ohio consumers are at a high risk of ID theft

The National Consumers League has issued a report that analyzes new Federal Trade Commission data that indicates Ohio remains a hotspot in the national fraud epidemic and that Ohio consumers are at a high risk of ID theft.

Ohio was ranked the 20th highest-ranked state in per-capita identity theft complaints to the FTC in 2014. Government benefits, credit card and utilities fraud accounted for most of the 9,161 identity theft complains received in Ohio. Fifty-four percent of Ohio residents who filed complaints reported a loss. The average amount reported paid was $1,428. he Cleveland-Elyria metropolitan area ranked in the top fifty nationally in per-capita identity theft complaint rates.

AT&T continues Ohio job growth, hits milestone

AT&T is continuing its Ohio job growth with the latest round of hiring for call center workers as it surpasses a hiring milestone.

The latest 120 new jobs in the state, including some in Dayton, are pushing the telecommunication giant’s total job growth in Ohio to more than 1,700 in the past two years.

Positions filled in the past two years included IT/engineering, retail, technician, call center, business solutions, and corporate support categories.

AT&T says the hiring reflects its continuing investment in its Ohio network and team. The company made more than 830 upgrades to its wireless network in Ohio in 2014, including the launch of service for former Alltel subscribers in more than 20 northern Ohio counties. The integration of former Alltel towers into the upgraded network increased AT&T’s cell towers in these areas of Ohio by nearly 40 percent.

Most small businesses would see limited savings from John Kasich’s tax cut plan
COLUMBUS, Ohio — More than 90 percent of the roughly 1 million businesses eligible for Gov. John Kasich’s proposed small-business tax cut would save less than $364 per year, according to state statistics.
Kasich and administration officials say his proposal to stop collecting state income tax from small businesses will create jobs and give the state’s economy a boost. But critics say that most of the businesses that would benefit from the change are too small, and the savings too meager, for them to make new hires.

The $696 million tax cut, laid out last week in the governor’s state budget plan, would apply to Ohio business owners who report yearly gross receipts of $2 million or less on their individual tax returns. That includes limited liability companies, S corporations, sole proprietorships, and partnerships.

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